The Five Components of a Business Strategy

Can you define exactly what makes up a business strategy? Some people say no, but we think you can.

In fact, we believe a valid business strategy has five components:

1. Your company's current or desired core competencies
2. A description of how you will differentiate vs. competitors
3. The industry or industries in which you intend to compete
4. The initiatives you plan to implement in the areas of marketing, operations, information technology, finance and organizational development
5. A financial forecast that shows how your plans will meet stakeholder requirements over the next 3 to 5 years

Let's look at each of these components .

The first component of a valid business strategy is a clear description of your company's current or desired core competencies.

You may be thinking, "Great, but what's a 'core competency?"' While there are many definitions, here's a good one from Wikipedia:

" ACore competency is something that a firm can do well and that meets the following three conditions:

• It provides consumer benefits
• It is not easy for competitors to imitate
• It can be leveraged widely to many products and markets.

A core competency can take various forms, including technical / subject matter know how, a reliable process, and / or close relationships with customers and suppliers. It may also include product development or culture, such as employee dedication. "

For example, we could say that Southwest Airlines is a reliable airline that offers low fares. But in order to provide those benefits, it has to have certain "core competencies," important capabilities that enable it to have low fares and to be reliable. We believe that Southwest Airlines has four core competencies that it executes so well that it regularly beats all other US airlines in terms of profitability.

These core competencies are:

• The lowest operating costs per plane
• An economic point-to-point airport network
• A fanatical culture focused on customer service and cost savings
• An ability to keep planes in the air more of the time than its competitors.

Southwest airlines could not offer the benefits of low prices and reliable service if it did not master these core competencies. What key benefits do you want to offer your customers? What core competencies do you need to master to provide them?

The second component of a valid business strategy is a description of how you differentiate vs. competitors.

In our experience, differentiation is about being the best at something. This should be encapsulated in your mission statement - what are your company's aspirations and how are you going to beat the competition? We just talked about how Southwest Airlines differentiates - what are you going to offer customers that will make them choose your products or services so that you can grow your business?

It takes a lot of hard work to come up with a great answer to this question and even more work to make that difference real. It's easy for us to say that Southwest is the best low-cost airline in the US, but it's extraordinarily difficult for them to pull it off.

The third component of a valid business strategy is a description of the industry or industries in which you intend to compete.

You need to be able to define just what kind of company you are - are you a furniture manufacturer? A gift card retailer? A consulting firm, a bearings distributor, a toy importer, etc.? This step sounds easy but we find that companies are often so concerned about getting too narrow in their focus that they fail to become really clear about what they want to do. A company with a good business strategy will have thought through these issues and made the hard decisions necessary to clarify its identity. If it has, it can easily pass the litmus test of identifying the industry or industries in which it operates.

The fourth component of a business strategy is the set of initiatives you plan to implement in the areas of marketing, operations, information technology, finance and organizational development.

These are the plans that guide your company's focus and resource allocation over the next several years. If your business strategy is specific enough to be relevant, you will have detailed plans in all of these areas.

The fifth component of a business strategy is a financial plan that forecasts the results you expect to get from your plans and illustrates how they will meet stakeholder requirements over the next 3 to 5 years.

Your strategic planning process can not be separated from your annual budget process. In the vast majority of companies, if it's not in the budget, it does not exist. That's why you have to have a very senior financial person on your strategic planning team, preferably the CFO. During the planning process, your team must agree a financial plan that estimates the results of implementing your strategy. This plan needs to earn the approval of your company's management and board and should be reviewed on a regular basis to track results and make refinements.

So - those are the five components of a valid business strategy. Good luck planning your success. And succeeding because you plan.

The Importance of Graphic Design in the Company

The term graphic design can refer to a number of artistic and professional disciples which focus on visual communication and presentation. Graphic design is a combination of images, texts, etc .. to convey a message of some colors. Graphic designs are commonly used in marketing purposes and are used in the commercial promotional tools. Brochures, advertisments, business cards, flyers, etc .. were made with eye-catching graphic designs. For marketing campaigns, visual presentation is very necessary. If an appropriate design is used for campaigns, then it would definitely be a success.

The target audience adore visual presentation for promotional activities. They may be attracted by the presentation of advertisements on television, Internet or colorful pictures or advertisements outdoors. Graphic design is no longer restricted within a mixture of colors and abstract patterns. It has become a difficult task for designers. Intensive use nowdays graphic designs is also visible in the website design. The target market responses to these campaigns graph that is bold, different and attractive.

The role of design in the company logo and strengthening the brand is huge. This is the logo graphic that creates a deep impact on the minds of the target market. Each company or organization is looking for models of innovative products attract potential buyers. Before the publication of a campaign on the market, it is tested a number of times and many changes are made. Campaigns tend to use these graphic images catchy but simple can be easily recognized. Often striking shapes and colors are used to easily draw the viewer's attention on the ads.

Inspiration For Beaded Jewelry

There is a DIY craze going on in town. Beaded Jewelry Making is not restricted to just making necklaces, bracelets, rings, bag charms and handphone accessories. The list goes on and on while new inspiring ideas are born everyday with a little imagination. Girls are using rhinestones and adhesive crystals to personalize their handphones, laptops, pencil cases, shoes and handbags. At all Beads and Crystals DIY stores, you can get Swarovski crystal hot-fix transfers in very pretty colors and designs to iron-on to your T-shirt, shorts, denims, bra straps and lingerie.

It is a very innovative way of adding value to a simple dress or jacket. This Christmas, a range styled like eveningwear with sewn-on rhinestones. Diamantes or crystal chatons flashed the scene. Seeing them in the window dressing really lifted my spirit for the festive season. Since it is a fashion trend, nobody would seem out of place or overdressed even when spotted wearing them as day wear.

Have you watched Moulin Rouge yet? It was a pity I missed the show on wide screen. But I managed to catch this heart-wrenching movie on TV recently. I loved the songs and music in this Broadway styled Musical. I also loved the colorful wardrobe designed for the cast. Must say I am most conservative but I can not help but admire the art of designing such beautiful costumes. Blended into the natural setting of the story, you get to see beautiful and sexy corsets worn on the stage. Dresses, fancy headgears, gloves and corsets studded with sparkling jewels, crystal stones, rhinestones, sequins, lace, fur and feathers in vivid colors.

I am not surprised that lingerie makers became trendsetters for the new woman and their changing lifestyle after Moulin Rouge. Now bra straps are decorated with adhesive crystals. Interchangeable straps became a very popular trend. Beaded straps are appearing on the scene too. Indeed a very interesting way of accessorizing. Even spaghetti strap tops are now adorned with beaded straps. Beaded Jewelry can be sexy. I believe the trend starters are from US, Europe, Japan, Hong Kong and Korea. Now with China providing a steady source of gems, pearls and beading materials at very competitive prices, it is even more attractive for DIY hobbyists in Singapore.

How to Recycle Auto Radiators

Most recyclers purchase whole vehicles only to pull them apart and separate them into their various elements of worth. This is because the true value is not on the complete automobile but the construction of the parts themselves such as the plastic trim and the other metals used in building a car. The same process can be applied where single parts can be sold directly to a recycler whether fresh from an old unwanted vehicle or if the part was just sitting around in a garage.

One such part is the radiator. The life of a radiator is tough. Nestled in the nose of the car, it is one of the first engine parts to get exposed to road hazards while attempting to perform its function of cooling the motor. The constant heating / cooling cycle coupled with its location means they're ripe for replacement at some point in their life. Having to be replaced usually leaves a radiator that needs to be disposed of. Instead of throwing it away here are a few tips on how to recycle auto radiators.

• Properly remove the radiator from the donor vehicle making sure not to cause any further damage.

• Drain the radiator of any coolant. Most coolants are toxic so make sure to dilute it as much as possible. Soak it overnight if feasible to clear out contaminants and clean it up a bit.

• Examine the construction of the radiator. They tend to be made of either bronze, copper, or aluminum - all metals of worth to any scrap yard. Some may have plastic-end caps that may or may not need removal based on what the recycler wants.

• Call around to find the best price but do not just contact auto recyclers. Speak with anyone that deals with general scrap metal.

• Junkyards will generally have a fixed price based on the part, however, scrap metal dealers work on a per pound basis so getting their rate and weighing the radiator can give an early indication of how much to expect. You can also check the Internet for the average metal prices in a specific part of the country to maximize sale price.

• If money is not a primary concern then it might be best to contact a local government controlled recycling program as to how and where to dispose of the radiator in a prompt manner.

Following the steps above will assist in the successful recycling of auto radiators.

3 Secret Strategies for Making Your Wife Give You Head

How to Make Your Wife Give You Head

Hey man,

So, you do not know how to make your wife give you head more often, or, at all. No worries, there are certain things that you can do that will make you head a hell of a lot more interesting to her. I'll give you 3 secret strategies for brainwashing your wife into giving you head on demand! This may sound insane, but bear with me. The reality is that your wife would be HAPPIER if she gave you head every day, she just does not know it, yet. Let's get her down to business;)

1. The first strategy is the "Fear" strategy. Here's how it works. It contains two parts. The first part is crucial for making your wife give you head: you have to become as valuable as possible to your wife. She needs to depend on you for something. It can be money, power, or just emotionally. If she needs You, she'll do anything to keep you. This is where you have power over her. It may sound cruel, but I guarantee you that this is in Her best interest. Your job is to make yourself as valuable as you can. Get a better job, make more money than her, be above her in any way that will make her dependent on you. That's the first part, here's where the second part kicks in: Fear of loss. If you are valuable, other women will find you attractive, and, when that happens - your wife will know that if she does not please your sexual needs and wants - some other women might jump in and take you away from her. She'll do anything to stop that. That's one way you can make your wife give you head more often.

2. The second strategy is the "Reciprocity" method. Here's how it works. Do not expect to get anything if you never give anything. Give, and you'll get. Start by eating your wife out at least two times a week. Eat her out like there's no tomorrow. If you can give her the best sex ever, she'll do anything to keep you. Plus, giving her great sex will make you more valuable to her. Not only that - but, she'll feel like she owes you something and that she has to repay you with great head. This is a very successful strategy for making your wife go down on you.

3. The third persuasion strategy is what I call "Brainwashing." You need to brainwash her into giving you more head step by step, little by little, and sooner or later she'll love giving you head and it will seem like she was doing it forever. She'll initiate the blow job herself. How do you brainwash her into enjoying blow jobs? You use the reward system. When she does something that you like and you want her to keep doing - you reward her. Reward her with compliments, kisses, helping around the house, flowers, whatever you want - just do it AFTER she did what you want her, not before. This is very, very important. Always reward her AFTER she keeps you head, not before that. Do not use cheap persuasion strategies to make her give you head ... they do not work.

These are some basic tips that will help you to make your wife give you head. Make sure to also check out my other articles that will also help you improve your sex life.

Sincerely,
Jack

Electric Scooter For Sale - 7 Tips Before You Buy An Electric Scooter

So you have found the best electric scooter for sale that suits your needs and personality and you are ready to make a purchase. Before you finally buy it there are some things that you must look for so that you do not end up with a bad quality piece.

There are so many websites that offering electric scooters for sale. You can find such stores by searching on the Internet search engines. Many manufacturers have their own websites that display a list of products with images. Here are some pointers on what to look for.

1) Always look for electric scooter images or photos (preferred more than one) from different angles. Some websites allow visitors to see photos of accessories too. Some have more than one photo of the same model for sale with different color schemes.

2) Always look for basic price of the electric scooter plus shipping charges and handling charges. Sometimes shipping charges are not mentioned on the website but many manufacturers charge extra during final sale of the electric scooter.

3) Read customer reviews before make a final decision. No matter how cool an electric scooter for sale look on the website, if it's performance is poor, you will suffer in the end. Honest customer reviews should be one of the major deciding factors.

4) Ask the company officials about servicing of the vehicle. If they happen to have service center near your home then it's a great thing.

5) Look for special discount coupons or promotional coupons. Many electric scooter for sale will have some amount of discount. Many companies use these marketing techniques to attract more customers. However discount coupons are not always advertised on the website. You will have to send an email to their customer care department and check out about the availability.

6) Make sure about guarantees and warranties before you buy. What happens if you receive a broken part when you get the scooter in your home? Who will pay for the damages occurred during shipping? Is there any free servicing for the vehicle? Answers to such kind of questions must be sorted out before you buy an electric scooter that is for sale.

7) Is there any discount for repeat customers? This is not an absolute necessity but you can try asking. Do you get any discount? Again, many companies have this policy, which they do not advertise to public.

These were just a few things to look for when you find an electric scooter for sale. These will definitely save your money and future troubles.

Copyright SMVaidya

Romantic Gift Ideas For Your Wife on Mother's Day

I know what you're thinking: "How can Mother's Day be romantic for my wife?" and "What does this have to do with romantic gift ideas for my wife?" I would think you would have learned that by now! Women are sentimental creatures. They absolutely love everything sentimental. Sentimental gifts are a surefire way to reach your wife's heart. Once you reached the emotional seat of your wife's heart - look out romance, here we come!

Romantic gift ideas can be very simple, and yet so profound. If you do have kids, anything you can make with them to give to their mother would be wonderful. Moms love homemade gifts. Even if you have a toddler or preschool child, things like finger painting, hand prints, or making a photo album is a very sweet way to remember their mom.

Some of you do not have any children yet, but are still looking for some romantic ideas. I recall one time when I did not remember my wife on Mother's Day before she was made a mother. Boy did I ever hear about that! Needless to say that was the last time I ever forgot Mother's Day. One way to reach her heart is to buy her some baby's clothes or a baby photo book, along with a letter telling her how much you are looking forward to her being your child's mother. I remember when Laura and I were expecting our first child. That was such a wonderful time in our lives. We were so close. Romance - you better believe it.

Some of you are looking for unique gift ideas for your wife. Why not put together a scrap book with her favorite pictures of your children, celebrating special occasions, like birthdays, baptisms, or vacations. Maybe you can find special pictures and memories of her growing up as a child and put together a scrapbook for her mother. One way to reach your wife's heart is through her mother. They share a special connection that you would be wise to honor. Honoring her mother and father honors your wife. Honoring your wife is not only the right thing to do, but it helps build up her reserves in the old love bank. "