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Sunday, September 16, 2018

Measure the Impact of Customer Service






Measuring customer service from a consumer's point of view is vital to improving business performance.

Research by the Institute of Customer Service and Ashridge Business School revealed that businesses believe that understanding their organization from a customer's perspective can increase return on investment (ROI).

Their investigation found that 81 per cent of organizations thought that it is very likely to achieve positive ROI by gaining an understanding of service "from the customer perspective".

In addition, 74 per cent of organizations said that producing real businesses ROI can be achieved by taking the time to gather and act on customer feedback as this information is crucial to improving processes.

Joanna Causon, the Institute's CEO, said that it is the responsibility of human resources departments to alter the way in which return on investment for customer service is measured and reported

She said: "To position return on investment (ROI) in the boardroom, human resource departments must shift customer service away from measuring customer satisfaction and into much more complex areas, such as how customers perceive the value of their relationship with the company."

Organizations that want to improve customer service should use systems thinking to change processes within their businesses because it puts the consumer at the heart of each process.

"We are still measuring what is easy to measure. Stuff that's hardest to measure will become the stuff of great importance. is a whole new board game, "added Ms Causon.

Systems thinking examines how a customer's opinion of an organization is created by what happens at each point of transaction and how the customer's demand is met as well as how the organization responses.

Using systems thinking can help add value to each process but this value must be defined in customer terms because the best businesses think of transactions in terms of how well the customer is able to achieve value from a process.

Many companies do not possess the skills to fully understand how to analyze their own business from a customer's point of view and this can result in the creation of processes which do not offer much value.

The Institute of Customer Service estimates that poor levels of customer service costs the British economy GBP 50 billion a year, which equates to an average of GBP 248 in lost business from each UK citizen.






Why You Must Use Lemon Water For Fertility






If you are trying to get pregnant and yet can not conceive, doctors recommend different methods to remedy this. Certain factors have been identified to lower the chances of conceiving. Some of these factors are alcohol consumption, smoking, lack of exercise, improper diet, and many more. Because of the different scientific studies that established the effects of diet on fertility, many doctors recommend that proper diet is a key to increase fertility.

Have you heard of lemon water? It has been said that this type of water is good for fertility. In fact, it has many health benefits. How does it help for most infertility couples?

For many years, lemon water for fertility has been gaining popularity among women who find it hard to conceive. Lemon water for fertility is from the Traditional Chinese Medicine, which uses natural ingredients to treat and prevent diseases.

Lemon is a great fruit because it is loaded with vitamin C, magnesium, calcium, potassium, and antioxidants. First and foremost, drinking water already does wonders for fertility. Water thins out mucus and increases it as well. And cervical fluid is very important in conception. Without cervical fluid, the sperm will not be able to reach the egg. Furthermore, if the cervical fluid is of good quality and quantity, it can help the sperm stay alive for several days while waiting ovulation.

And if you add lemon to your drinking water, you are even increasing the likelihood of getting pregnant many times. The bodies are bombarded with harmful free radicals from pollution and food. And these free radicals can harm the sperm, egg, and reproductive organs. This is the importance of antioxidants. Antioxidants in this beverage will help destroy these free radicals thereby making your bodies more ready for conception. This is why it is effective for infertility treatment.

Another great advantage of lemon water for fertility is that it has no adverse effects since you are using an all-natural ingredient. You can continue drinking this even if you are already pregnant. You can also continue with your water regimen even if you are prescribed with fertility drugs or in conjunction with other fertility treatments.

Other health benefits include: detoxification, hormonal balance, enhanced immunity, liver health, digestive health, and great skin. How do you make this type of water? You simply have to add 1 to 2 tablespoons of freshly squeezed lemon juice to your warm drinking water.

Lemon water for fertility can be consumed any time. Although many people believe that it is best early in the morning. Instead of drinking coffee or hot chocolate, drinking this beverage is great for re-hydrating your bodies. Furthermore, it can help to kickel bowel movement in the morning.






How To Copy Your Thunderbird Settings To Another Computer

You have just spent hours setting up Thunderbird on your main computer. Now you want to set up your laptop or your another computer with the same settings but you do not want to spend all that time doing it again from scratch. This article shows how to copy the settings / profiles from one computer to another.

Copying Thunderbird 3 settings from Windows to Windows is really easy.

There's a free download that you can use called MozBackup. The link is at the bottom of this article.
Steps:

• Install MozBackup on your main computer.
• Backup your Thunderbird profile.
• Copy the backup to your secondary computer.
• Install MozBackup on your secondary computer.
• Restore your profile from the backup.

If you would like step by step instructions please refer to the Appendix in the Thunderbird 3.0 Essential Guide.

If you want to copy your Thunderbird settings between Windows, Mac OS X and Linux there are a couple more steps involved but it's not complicated.

I'll refer to the computers as main computer - the one you've set up - and second computer - the one to which you are copying the settings. The menus shown are for copying settings from Windows to Mac OS X, but the steps are the same regardless of which operating systems you use.

Important! All the settings and email stored in Thunderbird on the second computer will be removed. This guide is designed with a new installation of Thunderbird in mind. If you have emails and contacts you wish to keep on your second computer you have to setup an account to synchronize with Gmail, copy your old emails to your Gmail account, and synchronize your contacts with Gmail before you continue. For details on how to do this please read the Thunderbird Essential Guide.

The key steps are:
1. Find the location of your Thunderbird profile on your main computer.
2. Copy your profile from your main computer to a USB drive.
3. Copy your profile from the USB drive to your second computer.
4. Verify paths to mail folders and signatures.

1. Find the location of your Thunderbird profile
The location of your Thunderbird profile folder depends on the operating system you use. If you are unsure of the location you can verify it in Thunderbird.

• Go to the Tools → Account Settings ... window (Edit → Account Settings ... on Linux).

• Select the Server Settings tab on your account.

• Click the Browse button to verify the location of your mail folder for this account.
Make a note of the folder location.

• Now click on the Local Folders tab.
Then click on Browse.

• Make a note of the location.

2. Copy your profile from your main computer to a USB drive
To copy your profile on to a USB drive simply shut down Thunderbird and go to the folder where your profile is stored. Your name will be different.

Note: You may have issues with hidden folders in Linux and Windows. Tips on how to find them are in the Thunderbird Essential Guide.

Make sure you have sufficient free space on your USB drive before you copy the profile folder.
Now copy the xxxxxxxx.default folder to your USB drive.

3. Copy your profile from the USB drive to the second computer
On your second computer we will copy the contents of the profile folder from the USB drive.

• Install Thunderbird

• Start Thunderbird for the first time so the profile folder gets created.

You do not need to create an account since we are going to overwrite all the settings anyway.

• Shut down Thunderbird.

• Navigate to the profile folder.

Notice how the profile name is different to that of the old computer.

• Open the yyyyyyyy.default folder and delete all the contents of the folder.

Do not delete the yyyyyyyy.default folder - only the contents of the folder!

Important! This will remove all email and settings you have stored on Thunderbird if you already have Thunderbird on this computer. Only do this if you do not wish to keep the old emails.

• On your USB drive open the profile folder from your main computer.

• Copy the contents of the xxxxxxxx.default folder on the USB drive into the yyyyyyyy.default folder on your second computer.

It is important that you do not change the name of the yyyyyyyy.default folder.

4. Verify paths to mail folders and signatures

If you find that the email folders do not appear correctly you will need to verify the folder locations.

• Start Thunderbird again.

• Go to Tools → Account Settings ...

• On the Server Settings tab verify the location of your email folders.

• On the Local Folders tab verify the location of your local folders.

• Click on the My Mail IMAP tab.

• Verify that your signatures are set up correctly.

If your signatures are stored in external files you will need to copy these from your main computer too. If you entered your signature in Thunderbird it should be set up correctly.






Business Benefits of Custom Software Development






All businesses and organizations will typically need some form of software during their lifecycle. The types of software utilized by most companies range from applications that will enable better management of key organizational functions - Human Resources, Finances and Accounts, inventory and stock and even running projects, to more specific items of software that have a key purpose such as Content Management Software for use on company websites. Although these software applications can be purchased "off the shelf", there are many business benefits that can be associated with choosing custom software development.

Custom Software Development is created for you

Developing custom software is a bespoke, made to measure process, which means that any applications and software programs created as a result of the process will be strictly made for your company and its individual needs and requirements. Basically, a piece of custom made software is flexible and has the potential to fulfill your specifications meaning that it is easy to use and can be deployed through your entire organization. Instead of having to make do with a ready made software program or application, with customized software you can be sure that what you will receive will be absolutely fit for purpose. There are also significant financial benefits that can be associated with custom made software since it costs a little more to purchase than off the shelf packages. Software applications that have been made for you do not require any license fees, so you can distribute them across your organization without needing to pay extra.

Custom Software Developers will work with your Company

When creating software designed for your company, custom software developers will design and code it to integrate properly within your organization. The software will not just help you achieve what you need it to achieve, it will be rich in features and tools that will make it usable by the people who will be operating it. With a piece of custom software all the requirements of your company will be considered, and developers will meet these two in the way that they develop the software and the after care that they provide properly. Although some training and support is available with off the shelf software to a certain extent, with custom made software your developers will continue to work with and support your company that's through training staff members providing the maintenance and technical help to remedy any errors that may occur in the software.

Customized Software is Safe and Secure

The ready made software packages available to businesses and organizations today are certainly a lot more secure than the ones that have been developed in previous years, however they do not compare to the security levels of customized software. Because customized software has been created for your company it will only be usable by individuals in your company. When you purchase custom software you will be given administrator rights to the software ensuring that you can change and alter user profiles and passwords to be in accordance with your own internal data protection policies. Customized software used on the web is also a lot harder to hack than standard, off the shelf software, and you can be sure that a reputable custom software developer will work hard to keep your application or program and the data it contains as safe and secure as possible.

Customized Software is Adaptable

Ready made software is designed to be adaptable and flexible, meeting your company's needs and requirements both now and in the future. Even if you need a few different software programs to accomplish organizational tasks, a custom developer will be able to integrate the different processes that you need into a single, usable application. Custom software is also much more likely to be cross-platform suitable, so you can be sure that when your company goes mobile you have the software that will support it.






Landscape Professonals - What You Need to Know For What You Need to Do

The seven professionals potentially available to help you with your landscape and gardens are:

o Landscape Architect
o Landscape Designer
o Garden Designer
o Landscape Contractor
o Landscaper
o Nursery
o Landscape Designer / Builder

Although there is certainly overlap, these are distinctly different levels and kinds of professionals. We will consider them in the order listed. First we will give a general description, list the strengths and weaknesses, then a comparative analysis will follow. Finally, we will examine how to evaluate any given individual within each of the professions.

Landscape Architect:

A landscape architect has a minimum of a four year Bachelor's degree and may have six or more years of higher education. To be thoroughly certified she must also have three years of internship in a landscape architectural office. The following paragraph is taken from the United States Department of Labor.

"Persons planning a career in landscape architecture should appreciate nature, enjoy working with their hands, and possess strong analytical skills. Creative vision and artistic talent are also desirable qualities. to other professionals and clients and to make presentations before large groups. Strong writing skills are also valuable, as is knowledge of computer applications of all kinds, including word processing, desktop publishing, and spreadsheets. , reports, and land impact studies for clients, colleges, and superiors. The ability to draft and design using CAD software is essential. understanding of the day-to-day operations of a small business, includ ing how to win clients, generate fees, and work within a budget. "

Strengths:
Landscape Architecture is a thorough and serious discipline aimed at providing aesthetically satisfying solutions in the creation of spaces owned, visited or seen by humans. The study involves design theory, engineering, planning, aesthetics, history and the sciences. The scope of the education is both broad and deep and consequentially the scale of the projects a landscape architect can underake is essentially unlimited.

The landscape architect has a sound education in all practical considerations - proper building codes and techniques, legalities and so on. He can provide a detailed plan with material specifications, quantities, sizes and so on, from which contractors can give accurate bids. Because of their degree they are qualified to apply for a broader range of projects, for example government projects, which are not open to non-licensed designers.

Weaknesses:
The term landscape architecture was first used by Frederick Law Olmstead in the late 1800's. At that time there was no specific academic discipline for it so it began to be taught and studied under the roofs of the architectural schools and has been stamped with that mind-set. - That is to say, with many notable exceptions, landscape architecture, by the views of this author, is characterized by a quality of architectural rigidity and over- reliance on structure. As mentioned, there have been noticeable exceptions. Tommy Church and Russell Page, to name two, and there are many exceptions practicing today.

Typically, landscape architects are not touted horticulture so their plant recommendations are frequently unreasonably limited. More importantly, a degree in landscape architecture does not signify talent as the qualities, or lack of, in the designs produced do not guarantee or prevent a degree. In fairness it should be said that no degree of any kind in any of these categories signifies talent - it only signify the successful completion of a curriculum.

Many landscape architects spend most of their time in offices and have little field experience. Too often they are not able to communicate in a real fashion with various trades people, such as masons as their knowledge may be seriously theoretical, not based on hands-on experience. Before hiring a landscape architect, ask to see a portfolio, even if only of school assignments and make sure that she is capable of understanding your aesthetic and working within your budget. If possible, get references.

Landscape Designer

A landscape designer may be certified through one program or another (of which there are many), or may not. These programs are usually associated with an educational institution but there are various individuals and other organizations which also offer a certification program. In addition, many botanic gardens have ingoing master gardener classes (which is not landscape design), as well as design courses which individuals may take towards certification or simply for the education.

The landscape designer works with site analysis, cost estimates, practical considerations such as drainage, light availability, elevations and all other facets of designing an applicable and sustainable landscape. He also usually works with hardscape elements such as walkways, patios, walls and so on. The following is a course description for a Landscape Design Course from a University in California.

"The practice of landscape design involves site analysis, development of design concepts and design plans, selection of construction and plant materials, and preparation of construction plans and documentation.
The Certificate in Landscape Design (CLD)

The curriculum for the Certificate Program in Landscape Design emphasizes the interaction between human needs and the environment and provides students with practical skills for understanding landscape design. All design studios emphasize the design process and problem solving using actual sites as case studies. Students generally complete the Certificate Program in Landscape Design on a part-time basis in three to five years.

Certificate Requirements:

In the description that follows, the word "course" refers to a full semester of thirteen classes. A "module" is equivalent to seven classes. Two modules may satisfy one course requirement.

To earn the Certificate in Landscape Design, students must complete the following twelve courses with a grade of B- or better in each course.

o Design I, II, and III
o two courses in landscape design history
o two courses in construction / site engineering
o two courses in plants / horticulture
o one course in drafting
o one landscape course, or two modules of the student's choice
o an independent thesis project on landscape design

There are, however, many people who call them landscape designers and are practicing landscape designers who do not have this education. For them it has generally been a vocation and they have come up through the business by working in various capacities associated with gardens, such as nurseries and landscape contracting companies before launching their own design business. They may do installations as well or can act as contractors and find the sub contractors to do the work.

Strengths:
Generally, landscape designers seem to have a more natural, less structural orientation than many landscape architects. If they have the education outlined above, they are at least theoretically prepared to handle a wide range of design projects. Very often they are dedicated to quality garden design. If they do not have the education then they have followed a rotation, or are just beginning one. If they have followed a vocation and have been at it some time they should have a portfolio as well as the ability to quote price ranges for various aspects.

Weaknesses:
As with Landscape Architects, the title does not need to signify talent. The education, experience and ability among landscape designers vary considerably. Before hiring a landscape designer, ask to see a portfolio and speak to references, be sure of compatibility and know exactly what you are to expect for what you are to pay.

Garden Designer

A garden designer may have a formal education and may not but is usually well versed in horticulture. Garden designers also works with site analysis, light availability, cost estimates and such but often do not work with hardscape elements. These people are generally plants people. Their talent is in using their knowledge to create attractive planting beds with shrubs, ornamental trees, perennials, vines and groundcovers.

Some schools offer professional level courses in garden design, in which they teach; site analysis, client brief, plan drawing, section and elevation drawing and color rendering. The following paragraphs are from the syllabus of one such university.

"Students will be able to survey a small site using running dimensions and triangulation making note of site details such as the position of trees, buildings, simple level changes, and services, etc. They will be able to evaluate the data collected on site and produce a scale drawing at 1/8 or 1/4 inch scale to accurately portray the site's characteristics.

Students will apply pattern analysis concepts which have been taught concurrently during the course. The proposal will be drawn using pencil and then technical pens, on architectural blanks using the title blocks to display appropriate information. Students will demonstrate an understanding of spatial concepts, design philosophy and a reasonable knowledge of landscape graphical symbols.

Students will produce section / elevation drawings to help illustrate the project, both for contractor and client, as well as a display board to help convey their ideas. "

A graduate of such a school would probably not call themselves a garden designer but a landscape designer. There are many garden designers who do not have this education.

Strengths:
Garden designers are usually devoted gardeners and knowledgeable about plants, especially perennials. They usually know the best plant suppliers in a given locale and can design and implement attractive gardens comprised primarily of plants.

Weaknesses:
Typically, garden designers are not builders and do not do hardscaping or take on major site alterations. Before hiring a garden designer, be sure the scope of the work you want done is within their capabilities. Ask to see a portfolio and to speak to references.

Landscape Contractor

A landscape contractor is someone who implements, or installs theaters and will often also contract for garden maintenance. These can be very large operations with several trucks, various machines and pieces of equipment and a large crew of workers overseen by foremen or project managers or both.

However, there are tens of thousands of landscape contractors, the major comprised of a small staff, one or a few trucks and a couple of small tractors or backhoes. Sometimes a landscape contracting operation will have a designer on staff and offers designs at low or no cost. This is because they will make their money on the installation.

The larger the operation generally the more intensive are the tasks a contractor can undertake. These range from simply planting plants to building in-ground swimming pools, to landscaping future developments.

Most landscape contractors have the capacity of building masonry structures such as patios, walks and walls, wood structures such as arbors and decks and can either do or have other tasks done, such as installing irrigation or lighting systems.

Strengths:
The focus for landscape contractors is building, or implementing the plans of landscape architects, developers, and landscape designers. For residential work, there is generally nothing they can not achieve, in terms of building others' designs and they may have their own designer or design staff. They are usually insured and bonded.

Weaknesses:
Landscape contractors are usually at the high end of building costs. They often have considerable overhead so must add a profit onto all materials and labor so the bottom line tends to be high. Their use of plants is often very ordinary and repetitive and their designs can be uninspired - but there are exceptions. Get all agreements as contracts, not estimates, ask to see a portfolio and for references.

Landscaper

Someone calling himself a landscaper is usually a garden maintenance person. He will generally have a small truck with a trailer, a couple of professional lawn mowers, string cutters, electric pruning shears, rakes, shovels and brooms. There is usually little or no education behind the landscaper though there may be experience and they will often contract to install gardens. These people should not be used as designers, generally, unless they offer that and have a portfolio.

Nursery

Many nurseries have landscape operations which include design and installation. Usually overseen by someone who came up through the horticultural industry with an education in horticulture, these can offer turn-key services and guarantee the plants. They will usually give you a design for little or no cost as they will make their money on the plants and the installation. Normally they can contract for residential-scale hardscaping such walls, patios, irrigation systems and such.

Strengths:
You can be sure the plants selected will do well where they are designated to go. You need only contract with the one operation and they generally have the man-power to get the job done.

Weaknesses:
Of course, there are always exceptions, but generally nursery designs tend to be quite ordinary, not inspired. The plants will thrive but the design may be quite blah. Nurseries tend to get over-extended in peak season so may begin a job, leave it for a while and come back later. If this is important to you, get a completion date specified in the contract. Before hiring a nursery, ask to see a portfolio of designs that they did as well as projects that implemented and ask for references you can call.

Landscape Designer / Builder:

A landscape, designer builder is just that. He combines the services of a landscape contractor, and the landscape designer. As with the landscape and garden designer, he may have a formal education and he may not. And as is true of the other professionals, his degree of experience may be intense and it may not. Many landscape designer / builders came to the profession through a vocational or professional association with garden services. Many were gardeners-turned-designers-turned-builders. Normally, the landscape designer / builder will give a price for the design and only when the design is completed will contract for the implementation.

Strengths:
Can do the entire job from design through installation. Landscape designers tend to be less rigid than architects and usually have much more hands-on experience. They usually combine a knowledge of landscape construction and of plants and should have a good feeling for design. Some of the best work being done in America is by landscape designers / builders.

Weaknesses:
May be attributable or incapable of taking on very large jobs or government projects. Before hiring a landscape designer / builder, ask to see a portfolio and for recommendations. Make sure you know what you are getting and what it is costing. Be sure that there is a sympathy between you.

GENERAL NOTES ON ALL GARDEN PROFESSIONALS

The four most important qualities to assess in hiring someone to create your gardens or landscape for you are; Talent, Capability, Integrity and Compatibility. A not very talented person you like, who is capable and of high integrity will do a great job creating for you a garden not worth having. A talented person without capacity will give you an inspired design that can not or should not be built, a person who is talented, capable and of good integrity that you do not get along with is a poor choice and a person without integrity will let you down in every way.

How can you know these things about someone? Your own instincts, to begin with. If you do not have a good feeling about someone, stop right there. Beyond that, always ask for references if you have any doubt and no matter whether you are dealing with a landscape architect or a gardener, ask to see a portfolio.

Keep in mind though, that everyone has to start somewhere so he may not have much to show. Anyone with any kind of education in the field should have design projects to show at least and these are worth seeing. Let him explain his drawings, tell what he was trying to create and see how you resonate. If he has built gardens or hardscape elements, ask to see photographs. This applies equally to the landscape architect as to the garden designer. His degree does not bestow nor even indicate talent and you have a right to know what kind of a designer he is.

Walk the area with the person and get their response to the site. Ask them what they see, what they might do. You may have to pay a consultation fee for this but it is worth it. Many, many gardens have been built that are utterly mediocre. You probably want yours to be splendid so take the trouble to find the right person to do it.

Do not assume the person with the most education is the most capable, or the most reliable. Ask for recommendations from previous clients. If they work for a firm, do a search on the internet or ask to speak with previous clients and to see previous projects. If you are talking to a landscaper (they are often only outdoor janitors), ask about plants, what the plant names are and what they need. If the person mows lawns, it is not likely that he also designs and builds beautiful gardens.

If you do not know the person or do not have a definite sense of their quality and they do not come with a known background of considerable experience or a known reputation, get a contract, not an estimate, in writing.

Most of the people working in the realm of planning and building gardens, apart from the outdoor janitors who frequently go under the name of 'landscapers' and the giant contracting firms, are dedicated individuals who live and breath gardens. They want to give you a beautiful landscape. All the above should help you in deciding which among them to choose.






Forex






Forex trading allows for small investments. You do not have to be able to invest thousands of dollars to get started with this trade. You can start trading Forex with as little as $ 300 to $ 350 and could be well on your way to elearning more than that on your first day.

Forex markets are always open! You are able to trade anytime and from anywhere in the world. No waiting for the stock exchange to open. The market is ongoing, with generally only minor breaks on the weekends.

The money that you invest is liquid; you can cash them anytime you want. No waiting for days to get your stocks converted into hard cash.

The value of the market is COLUSAL: it is 30 times larger than all of the US equity markets combined. It is the largest market in the world with daily reported volume of 1.5 to 2.0 trillion dollars. This massive value makes it a lucrative and desirable trade to invest in.

It is a highly stable trade and offers greater strength over other markets. Countries and people are ALWAYS going to need currency. Although the value of different currencies goes up and down, the fluctuations are not as dramatic as stock prices and generally follow a predictable trend.
No commissions, exchange fees nor any hidden charges when you trade Forex. Forex brokers make only a small percentage of the bid and there are very respectable and free brokers available as well. Is that not wonderful for you?

You can make profits no matter which way the currency is going. You will not worry about a falling currency value if you know what to do with it and make good gains.

Unlike equity markets, where analysts have an unfair advantage over the layman because of their insider knowledge, the relevant information for Forex is equally available to every one through international news. Therefore, all Forex traders are in a position to make pertinient decisions according to the current market situations.

This market is extremely quick! It takes not more than 1 to 2 seconds to complete your transactions because it is all done electronically, online and in Real Time.

The final good news is that you do not need any formal education, licensing, diploma or degree to trade Forex. All you need is the know-how of how it works, trading strategies and some tips and techniques and you can be on your way to earn profits.






Buying the Perfect Computer - The FIRST Time

So you've finally decided it's time for a change. No matter
what advice you follow that old work horse of a desktop
computer you have has outlived its usefulness with slow
loading applications and a continuous rise in operation
noise.

Searching for that Perfect Computer can be about as much fun
as purchasing a new car and about as frustrating also when
sorting through the various brands while trying to decide
which "bells and whistles" best fit your needs. Beside all
that trying to return something that is so large can be both
inconvenient and very difficult to do. So making the right
decision the FIRST time is the wise path of choice.

For starters you'll need to decide what you want to do with
your computer. Are you into the video game scene or are you
someone who likes to just surf the internet and occasionally
do some book keeping with simple word processing software?

If you're into video games you're going to want a machine
that can handle the high level of graphics and superior
sound quality. On the other hand if you're not into all
that high adrenalin stuff you can probably get by with a
less expensive system. Although, if you want to stay on the
safe side I would recommend going with something more
"high-end" so you do not have to spend another large chunk of
change to upgrade the system you just bought.

There are two basic routes you can take when purchasing a
new computer.

1) Purchase a "Brand Name" Computer
2) Purchase a "Clone" Computer

A "BRAND-NAME" computer is one that is manufactured by a
company that is recognizable by name.

Some Advantages / Disadvantages of "Brand-Name" computers
include:

Advantages:

Customer Support- If you are experiencing problems with your
computer you will have the option to contact a
representative of the company that you purchased the PC from
to get help in solving your problem.

Customer support is probably the best reason to buy a
brand-name computer.

Warranty- Having a warranty is always nice since it acts as
a type of security blanket for you.

In case a part on your computer should fail you should be
able to get the item fixed at no charge just as long as the
warranty has not expired.

Read and understand a company's warranty policy BEFORE you
purchase a computer from them.

This way you'll have a good understanding of the procedures
to follow in case a problem should arise.

Pre-installed Software- Many companies will include software
packages that are all set up and ready to go for you on your
computer.

Although, a disadvantage of buying a brand-name computer
with software pre-installed is that you usually end up with
more than fits your needs and usually just results with the
wasting of space on your storage device.

Additional Support-Most brand-name computer companies are
also able to provide you with web sites that may provide you
with current software updates, user manuals, or basic
troubleshooting help.

Disadvantages

The use of Proprietary parts- the term Proprietary returns to
products that are unique to an individual company and that
company only.

So if a part was to malfunction on your computer after
warranty and you needed to replace it you could not just go
to your local computer store and purchase any old part even
if it was intended for the same function as the item that
failed.

You would be forced to buy the exact same item that came out
of the computer or else the computer would more than likely
stop to function correctly.

Having to buy proprietary parts usually involves the need to
place an order which means you'll have to wait for the part
to arrive or you'll have to send your computer into the
company or an authorized dealer of that company for
repairs.

People with a home based business would probably not be too
happy with that situation at all.

Integrated / On-board parts- In the computer world when you
hear the word integrated or on-board it means that a
particular part such as the modem or sound port where you
plug in your speakers, is built-in or part of the computer
main board (Also known as the Motherboard).

This means that if any of these items should fail, you can not
just remove them from the computer and replace them with a
new part. They are usually soldered directly to the main
board and are stuck there.

Although, some computers do provide a way to disable a
malfunctioning device which will allow you to install your
own store bought device to take the place of the broken
part.

From a computer technicians point of view this is not always
easy to do.

It just depends on what brand of computer you currently
have. Meaning some are easier to work on than others.

A "CLONE" computer is a clone or a copy of its brand-name
counter with the exception that instead of company
specific or proprietary parts, the items used to make a
clone computer are from several different companies instead
of only one.

Let's say that if you were to go to a local company that
builds "clone" computers, and you tell them what you need,
chances are they do not use parts that are specific to only
that type of computer like the brand-name computer companies
do.

This is a good thing because it means that they will
probably use components that are interchangeable with many
different brands and are easy to come by if needed.

Some Advantages / Disadvantages of "Clone" computers include:

Advantages:

Cost- compared to brand-name computers the clone will
generally be easier on your pocket book when purchasing one
with similar features as its brand-name counterpart.

This is most likely due to the money that is saved by not
offering the high-end customer service. Although, that may
not be the only reason for the lower prices.

Easily Accessible Replacement Parts- Since the clone
computer was built with parts that are not any one company
specific, you can buy parts for the clone computer that can
be used even if the brand is different from the one that was
in the computer when you originally bought it.

NOTE: Before you buy any parts, it is necessary to make sure
that the replacement parts are compatible with your
particular computers system requirements.

Either consult the manual that should have came with your
computer or get help from a knowledgeable friend or repair
person.

Disadvantages:

Warranties- Without you purchase a service plan you will
typically not have as an attractive warranty as you would
with a brand-name computer company.

Whatever you do just make sure you understand how long the
warranty is for and as to what kind of repairs the warranty
covers before you make the purchase.

Customer Support- With brand-name computer companies you are
usually provided with a 24-hour toll free number that you
can call if you have questions or concerns with your
computer.

Clone computers are more than likely not going to have a
24-hour help service, but rather you will be forced to only
be able to call during regular business hours.

Also, it is more than likely that there will not be any one
website that you can go to in order to find out information
relating troubleshooting questions you may have.

For service it may be necessary to take the computer back to
the store that you bought it at or you may have to do some
research on the individual parts that went into the computer
and visit the manufacturer's website for troubleshooting
tips.

Finally, if all else fails you can certainly take what you
have learned from this article and being that you know what
you need now, but do not know where to go and get that
"Perfect Computer", the best resource at your disposal are
the very men and woman that work at your local electronics
shop.

It is their duty to help you get hold of that "Perfect
Computer "that best fits your needs
tell them what you plan on using that computer for and they
should be more than happy to help you from there.